Our friends at National Media put together a nice little viewership analysis – answering the question on why the NRSC would purchase a spot in Louisiana targeting Mary Landrieu on Duck Dynasty. Washington Post did the write up on it – it’s a “must read” in our opinion:
http://www.washingtonpost.com/blogs/govbeat/wp/2013/08/22/red-america-blue-america-and-reality-tv/
– Team SHC
